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The Business Technology Center (BTC) assists in the successful incubation
of technology businesses. It is one component of a system designed to
augment the start up company's management with the professional services
and advisors that are critical to start up company strategic, tactical
and financial development.
The BTC provides assistance in a number of business development activities
including:
- Market research and analysis
- Competitive positioning and pricing strategies
- Strategic plan development
- Product development planning
- Marketing and sales program and materials development
- Supplier, customer and strategic partnership agreements
- Recruitment of management and staff
Additionally, the staff of the BTC can act as a sounding board and advisor
for company management, permitting them to behave as a larger company
when making critical decisions. The process of developing a new technology
business is risky and arduous. We can help BTC client companies reduce
the risk, effort and expense of critical business development activities.
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